Singurătatea devine o nouă oportunitate de business

Loneliness is emerging as a business opportunity, with more people willing to pay to make friends. Apps like Cliq, PLY, and RealRoots are designed to help users connect through social events and algorithms. A recent YouGov survey revealed that 15% of Britons have no close friends, prompting the rise of paid social activities such as running clubs and mixers. While supporters argue that charging for these events increases commitment, critics suggest that true friendship requires time and vulnerability, which cannot be bought.