„Ce-ți iei de faci așa?” eMAG folosește în campania publicitară de Black Friday refrenul de la o manea „sexistă și misogină”. Ce spune o expertă în studii de gen

eMAG's Black Friday campaign has sparked controversy for using a modified version of a song deemed sexist. Expert Ionela Băluță critiques the ad for perpetuating negative stereotypes about women. While some viewers appreciate the humor, many express disapproval, highlighting the ad's problematic undertones. Băluță emphasizes the importance of responsible brand communication to avoid normalizing aggressive attitudes. Despite requests for comment, eMAG has not responded regarding their choice of music for the campaign.