adevarul.ro/stiri-externe/europa/de-ce-vinde-armat

The German army's online store features a rubber duck dressed in military uniform and armed with a toy assault rifle, aiming to enhance its public image. This unusual product quickly sold out, reflecting high interest in the new platform. The initiative is part of a marketing strategy to attract younger generations and improve visibility. Critics argue that such promotional items trivialize military service and could normalize the army's presence in everyday life. Some politicians express concern over the potential commercialization of military equipment as lifestyle products.

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