www.economica.net/comenzile-de-black-friday-2026-l

The 16th edition of Black Friday at eMAG surpassed one billion lei in total orders, reaching over 1.041 billion lei, marking a significant increase from last year. Approximately 714,000 customers ordered over 4.1 million products, with notable growth in everyday items alongside traditional electronics. eMAG Marketplace sellers also saw a 40% increase in sales. The event attracted new customers, with over 35,000 first-time online shoppers. Noteworthy purchases included 39,600 festival tickets and substantial quantities of household goods. Payment methods shifted towards card payments, and delivery options like lockers gained popularity. Overall, the event demonstrated a strong consumer interest in online shopping, particularly for essential goods and services.