startupcafe.ro/black-friday-2026-emag-a-vandut-pro

eMAG reported record sales during the first 30 minutes of Black Friday 2026, with orders totaling 259 million lei, a 14% increase from last year. The event began on November 6 at 7:15 AM, attracting 20% more visitors than the previous year. Popular items included automatic cat litter boxes and LG LED TVs, with 817,000 products ordered in total. Payment by card accounted for 86.8% of transactions. The CEO highlighted the extensive product range and flexible payment options available this year, including interest-free installments. The event continues to be a significant shopping moment for consumers in Romania.