YouTube schimbă regulile jocului privind monetizarea

YouTube is raising the eligibility thresholds for new creators to monetize their content, effective February 1. Creators will need 8,000 eligible watch hours or 20 million eligible Shorts views in the last year. Existing partners are not affected by this change. Additionally, creators must maintain 10 million Shorts views within 90 days to earn from the Shorts Creators Pool. YouTube aims to adapt to its growing audience, which sees over 200 billion daily Shorts views. The platform also announced the expansion of its Premium Lite subscription, offering ad-free experiences and offline viewing.