Volkswagen își continuă declinul dramatic pe cea mai mare piață auto din lume

Volkswagen faces significant challenges in China, with poor sales of its UNYX 08 electric SUV highlighting its declining market share. The company has struggled to compete against local brands offering advanced technology at lower prices. Despite efforts to partner with Xpeng, Volkswagen's sales have dropped dramatically, with a 38.5% decline in China year-on-year. The brand's market share has fallen from 20% in 2019 to just 10% in 2023, prompting a major restructuring effort.