Un gigant auto ar putea renunța la un brand celebru de mașină după 2030

Volkswagen is considering discontinuing the Seat brand after 2030, focusing on Cupra instead, amid increasing competition from Chinese automakers. Seat's future is under evaluation, with potential scenarios suggesting a shift towards Cupra models and phasing out combustion engine vehicles. Founded in 1950, Seat has struggled with profitability and has not launched a new model since 2020, while Cupra has surpassed it in sales. The automotive industry is facing significant changes, with European manufacturers experiencing a decline in sales and increased pressure from Chinese competitors. This potential discontinuation of Seat would mark a rare event in the auto industry, reminiscent of past brand eliminations.