UE impune etichetarea conținutului generat de inteligență artificială

The EU mandates companies to label AI-generated content to enhance transparency and trust among users. Starting August 2, online content created with AI must be clearly marked, including deepfakes and public interaction devices. Violators face fines, while existing AI systems have until December 2 to comply. Some platforms, like TikTok and Meta, have already implemented their own labeling systems. Concerns arise about potential bureaucratic challenges and user confusion due to excessive labeling.