"Telenovele" de câteva minute, direct pe telefon. Ce sunt microdramele şi cum s-au dezvoltat în România

Microdramas are short series designed for mobile viewing, condensing traditional soap operas into episodes lasting just a few minutes. This format has gained immense popularity in Romania, following its success in China and America. The production process remains intensive, requiring significant effort despite the brief runtime. Actors face unique challenges, needing to convey emotions quickly. While some view microdramas as a threat to traditional cinema, others see them as an opportunity for innovation in storytelling. The international market for microdramas is projected to reach $1.5 billion by 2026.