Salonul Auto de la Paris 2026: 20 de mărci chineze concurează cu Renault, Volkswagen și Stellantis pentru piața europeană

The Paris Auto Show will feature around 20 Chinese car brands, doubling their presence from 2024, as European manufacturers launch affordable electric and hybrid models to defend market shares. The event highlights the growing competition from Chinese automakers, who have increased their market share in Europe significantly. European manufacturers face challenges from weak demand, tariffs, and the need for electrification investments. The show will showcase new models from both European and Chinese brands, with a focus on bridging the price gap between electric and conventional vehicles. Key players like BYD, Chery, and Geely will present their latest offerings, while European brands aim to respond to competitive pressures with innovative designs and pricing strategies.