Produsele virale pe TikTok ajung în magazinele din România. Timişorenii, la coadă de la 5 dimineața

Viral products from TikTok are now available in Romanian stores, attracting long lines of customers eager to purchase trendy items. Supermarkets have created dedicated shelves featuring popular snacks and beauty products inspired by social media trends. Shoppers in Timișoara have been queuing since early morning to secure these sought-after items, reflecting the influence of online content creators. Retailers are adapting to consumer behavior changes by offering a mix of food and non-food products at competitive prices, transforming digital trends into tangible shopping experiences. The influencer marketing sector has seen significant growth, reaching 121 million euros in 2026.