Producătorul român Cris-Tim face o nouă achiziție: Cumpără rivalii Via Trend și Snack 4U - StartupCafe

Cris-Tim, a Romanian food company, has announced the acquisition of Via Trend Ready Meals and its subsidiary Snack 4U, enhancing its position in the ready meals market. The deal is expected to finalize by November 2026, pending conditions. This acquisition will strengthen Cris-Tim's leadership in ready meals and sandwiches, as both companies have similar product portfolios. The integration aims to optimize production and expand product availability. Cris-Tim plans to absorb the acquired companies post-transaction, maintaining its revenue and profitability targets for 2026. The deal has received necessary approvals and aligns with Cris-Tim's growth strategy.