Piața de mașini noi din România: Mărcile din China dețin 11%

The Romanian automotive market is experiencing significant changes, with Chinese manufacturers capturing over 11% of new car registrations by mid-2026. The entry of brands like MG Motor marked a turning point for official imports, leading to a rapid expansion of distribution networks. By 2026, 16 Chinese brands have established national showrooms, reflecting a shift in consumer behavior towards brand origin. Sales data shows a steady increase in market share, with BYD, Chery, and MG Motor leading in unit sales. The SUV segment is particularly popular, with models like Chery Tiggo 4 and MG ZS topping the charts.