Neakaisa, afacerea românească care se extinde peste hotare: Am greșit de 1.000 de ori ca să ne iasă. Prima comandă ne-a costat mai mult decât produsul - Economica.net

Neakaisa, a Romanian online retailer established in 2014, is expanding into Bulgaria under the brand Nekka, focusing on bathroom and kitchen products. The company has achieved significant growth, reaching eight million euros in revenue. The launch in Bulgaria involves a 60,000 euro investment for digital infrastructure and local marketing. Nekka.bg aims to process over 500 orders worth more than 200,000 euros by the end of the year, with projections of 500,000 euros in revenue and over 1,000 orders in the first year.