Marele lanț de drogherii din Europa care ocolește România: Ce spune gigantul german Rossmann despre extinderea pe piața locală - Economica.net

Rossmann, the largest drugstore chain in Europe, has not yet entered the Romanian market despite recent expansions by competitors. BIPA and Normal have opened new stores, with BIPA launching its first in Romania this year. Sales in the health and beauty sector have increased by 8.4% in the first half of the year. Rossmann is evaluating potential market opportunities but has not confirmed any plans for Romania, citing a complex entry process. Founded in 1972, Rossmann has over 4,700 stores across Europe and reported revenues of 16.6 billion euros last year, up 8.5%.