Lovitură uriașă pentru Nike! Kylian Mbappé pleacă după 19 ani și pregătește o mutare neașteptată
Kylian Mbappé is set to part ways with Nike after 19 years, potentially signing with the Swiss brand On, which has not previously produced football boots. This partnership could involve equity and a personal sub-brand for Mbappé, marking a significant shift in sports marketing. On aims to leverage Mbappé's global presence to establish credibility in the football market, similar to Roger Federer's move to the brand. The deal could redefine industry standards, as Mbappé's influence would provide immediate visibility for On's new football division.