Lidl va aduce în magazinele din România un produs care a devenit viral în alte țări europene. Va fi în ediție limitată • Economie Biz Brasov

German retailer Lidl will launch travel pillows shaped like croissants in Romania, starting October 15, as a limited edition product. The "NeckCroissant" is designed to resemble the croissants sold in Lidl stores and will also be available in 24 other European markets. Each pillow comes with a digital coupon for a real croissant in Lidl stores. This product was created for Paris Fashion Week and was distributed to travelers on a flight to the event, providing a unique relaxation experience for attendees.