Google schimbă căutările pentru europeni

Google is changing how Europeans see search results for hotels, flights, and restaurants, removing real-time pricing information. This adjustment is the largest decline in service quality in Google's 29-year history, aimed at complying with the Digital Markets Act (DMA). The changes will primarily affect users in Europe, with a focus on promoting intermediary platforms over local businesses. Google claims these modifications will enhance visibility for comparison sites but may lead to user dissatisfaction as they struggle to find desired information. Previous adjustments have already reduced traffic to European booking sites by 30%.