Google a făcut astăzi schimbări majore la motorul său de căutare, dar avertizează că vor avea efecte negative

Google has implemented significant changes to its search results in Europe to comply with EU antitrust regulations, which the company warns will negatively impact user experience and increase costs for European businesses. These adjustments are seen as the largest decline in service quality in Google's 29-year history. The changes favor price comparison sites over traditional businesses, leading to reduced visibility for the latter. Google was recently fined €460 million for favoring its own services in search results, and the new search layout will prioritize specialized search engines and limit key features like real-time pricing. The company claims these modifications degrade the user experience and have already resulted in a 30% drop in direct bookings for European businesses.