Franțuzisme, un brand românesc de deserturi, se lansează pe piața locală

Franțuzisme, a Romanian artisanal dessert brand, launches with a €66,000 investment aimed at creating unique desserts. Founded by Cătălina Clément, the brand focuses on small-batch production using natural ingredients. The concept was inspired by her daughter's aversion to fruits, leading to the creation of visually stunning desserts that mimic fruits. The company also emphasizes social responsibility by employing individuals from vulnerable communities and organizing workshops for children in care centers. Franțuzisme aims to blend culinary art with social impact.