Food Noise (zgomot alimentar): 8 din 10 români afirmă că se gândesc frecvent la mâncare, însă doar 9% înțeleg motivele - Economica.net

Novo Nordisk highlights the phenomenon of 'Food Noise' in Romania through a national perception study, revealing its impact on people's relationship with food and weight loss efforts. The study shows that over 80% of Romanians experience Food Noise, yet many are unaware of the term. This phenomenon, characterized by persistent thoughts about food, is linked to emotional eating and societal pressures. The research indicates that a significant portion of the population feels the influence of environmental triggers on their eating habits, particularly during stressful times and before vacations. Novo Nordisk aims to foster understanding and conversation around this issue, emphasizing that it is not merely a lack of willpower but a recognized phenomenon with biological and psychological underpinnings.