Ferrari Luce: record la licitație - 40 milioane de dolari

A unique Ferrari Luce, the brand's first fully electric car, sold for $40 million at a charity auction, setting a record for new cars. The proceeds will support educational initiatives through The Ferrari Foundation. Despite mixed market reactions, initial orders have been promising, indicating interest from both existing and new customers. Ferrari's strategy includes limited production, with plans for a diverse portfolio by 2030, balancing traditional and electric models. The auction result reflects rarity rather than market value, with future success dependent on actual sales and market performance.