Despre gust şi cum îl promovăm

The Taste of Transylvania festival began in 2022, featuring the world's first Michelin-starred dinner in a salt mine. Although the mine in Praid was damaged by floods, the event marked a significant step in promoting local gastronomy and culture. The festival aims to showcase Transylvania's culinary treasures, including unique ingredients and traditional recipes, while fostering networking among hospitality professionals. Szász Attila, the festival's marketing head, emphasizes the need to modernize local cuisine to attract international tourists. The festival has expanded beyond Transylvania, with events planned in Bucharest and Târgu-Mureș, featuring renowned chefs and local producers. The organizers strive to create an inclusive experience, blending culinary excellence with cultural education, making it a unique gastronomic event in Romania.