De la amintirile părinților la jocurile copiilor. Cum ajung personajele Ice Age într-o colecție de 22 de figurine la Kaufland

Kaufland has launched a campaign featuring a collection of 22 Ice Age figurines, available until November 3, 2026. This initiative encourages parents and children to bond over collecting and storytelling. The figurines can be used in a family board game, enhancing the play experience. Customers earn figurines through purchases with the Kaufland Card XTRA, promoting loyalty and engagement. The campaign also includes a drawing contest for children, fostering creativity. Overall, the Ice Age universe serves as a bridge between generations, emphasizing family connections and shared experiences.