Cum schimbă generația Z piața nunților din România

Generation Z couples are hosting smaller weddings but maintaining similar budgets, reallocating savings towards personalized experiences and venues. The average guest count has dropped significantly, yet expenses remain high due to a focus on unique locations and customized services. Online planning is prevalent, with inspiration sourced from social media and contracts managed digitally. Vendors are adapting to demand for personalized packages, and content creators for events are increasingly popular, providing quick social media deliverables.