Companiile românești cuceresc piețele din Bulgaria și Grecia. Pasul uriaș intermediat de o platformă turcească • Newsweek România

Romanian companies are rapidly expanding into Bulgarian and Greek markets through a Turkish e-commerce platform, achieving record sales. This development marks a significant shift in Romania's e-commerce sector, establishing it as a strategic digital export hub for Southeast Europe. Thousands of local firms can now sell directly to customers in these countries without needing separate legal entities or warehouses. The Turkish platform simplifies operations by handling product catalog translations, currency conversions, customer support, and local courier integrations. This expansion allows Romanian businesses to tap into a larger customer base, providing growth opportunities amid local market challenges.