Clasamentul în care Carlos Alcaraz și-a depășit toți rivalii în ultimele trei luni, deși a fost accidentat
Carlos Alcaraz achieved significant social media growth despite being sidelined by injury, gaining 3.6 million followers in Q2 2026. He ranked third among top athletes, following Erling Haaland and Lewis Hamilton. This growth is notable given his limited competitive exposure. The ATP reported a collective 110 million followers among male players, with a 20% increase in social media audience for ATP tournaments. Video content generated 1.7 billion views, while ATP's official channels reached 3.3 billion views. The rise in followers is attributed to changing fan interactions and strategic partnerships with platforms like TikTok and Spotify.