Business CheckIn. Gustul copilăriei la borcan. Cum au transformat o tânără din Iași și mama ei vechile obiceiuri într-o afacere - StartupCafe

Iosefina Chiriac, a 26-year-old entrepreneur from Iași, co-founded a local preserve brand, Vechile Obiceiuri, with her mother, focusing on traditional recipes. The business, which started in 2016, emphasizes artisanal production and has recently expanded its processing space with funding from BT Mic. Iosefina highlights the importance of maintaining quality and family traditions in their products, which include various vegetable and fruit preserves. The financing process was straightforward and efficient, allowing them to grow their operations. Iosefina balances her business with her veterinary studies, aiming to integrate both fields.