BioCorner și viitorul consumului responsabil: Gabriela Mătăchescu despre produse bio, impact și comunitate
Gabriela Mătăchescu, owner of BioCorner, discusses the evolution of the organic market in Romania and the growing consumer awareness regarding food choices. BioCorner started 18 years ago, focusing on providing certified organic products and fostering a community-oriented shopping experience. Customers increasingly seek transparency about product origins and ingredients, reflecting a shift towards informed purchasing. Mătăchescu emphasizes the importance of gradual dietary changes and understanding labels, especially for those with food intolerances. The demand for fresh organic produce remains high, alongside a rising interest in simple ingredient products and dietary alternatives. BioCorner's journey mirrors the maturation of consumer preferences in the organic sector.