www.antena3.ro/continut-platit/semnale-de-alarma-c

Online marketing agencies warn that hastily produced AI-generated promotional materials undermine consumer trust and brand authenticity. The rapid adoption of AI in marketing has led to a significant increase in generated content, but a decline in quality and engagement. Many consumers express skepticism towards AI-generated ads, with a notable percentage preferring brands that utilize human creativity. Despite the efficiency of AI, businesses risk losing revenue if they do not implement clear guidelines and brand strategies. The key issue lies not in the technology itself, but in how it is utilized, emphasizing the need for thoughtful integration of AI in marketing practices.