www.economica.net/cum-obtine-emag-preturile-de-bla
eMAG is negotiating discounts for Black Friday throughout the year, starting with annual contracts with suppliers. CEO Tudor Manea noted that negotiations were tougher in 2026 due to market declines, yet they managed to prepare a better offer than last year. The company maintains a one-day event strategy to create a shopping spectacle, unlike competitors who extend their promotions. Black Friday 2026 will start on November 6, featuring 1.8 million products and projected sales of 1.04 billion lei. eMAG's approach to pricing and promotions adheres to the Omnibus law, ensuring transparency in discounts. The campaign also showcases the company's logistics and technology investments, aimed at supporting future growth.