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Cristian Cîmpan has established Romania's first donkey milk farm in Mierlău, Bihor, inspired by the health benefits of donkey milk. He began this venture after discovering its similarities to human milk and its therapeutic properties. Initially skeptical, customers soon recognized the milk's value, leading to increased demand, especially in winter. Cîmpan aims to promote donkey milk as a viable product and is working on legislation to classify donkeys as milk-producing animals to access EU funds. Despite challenges, he sees potential for profitability in this niche market.