economedia.ro/decathlon-estimeaza-o-crestere-de-20

Romanians purchased over 10 million products from Decathlon's Primul Preț Tehnic range between 2024 and 2026, accounting for about 10% of the retailer's sales in Romania. The company anticipates a 20% increase in sales volume by 2026. The range includes over 550 items for 34 sports, with popular products being bicycles, hiking shoes, and running gear. Notable bestsellers include the MTB bike EXPL 50, hiking shoes Quechua NH50, and RUN running shoes. In winter, frequently bought items include ski hats, thermal tops, and waterproof hiking boots. Decathlon has been in Romania since 2009, operating 32 stores and employing around 1,600 people by 2025.