economedia.ro/pepsico-nestle-coca-cola-si-alte-zec

Thirteen companies in the consumer goods sector, including PepsiCo and Nestlé, have established the Romanian Association of Branded Products (ARPM) to advocate for industry interests. ARPM aims to foster a predictable economic environment for investments and engage in public debates regarding market evolution and consumer needs. The association emphasizes the importance of regulatory frameworks that promote competition and innovation. In 2024, the local production value in this sector reached €8.8 billion, supporting over 111,650 jobs. ARPM plans to collaborate with the European Brands Association and become an official member by January 2027.