www.mediafax.ro/life-inedit/romanii-amana-plata-de

Women account for 80% of purchases made through a payment deferral platform, while men represent 20%. Despite this, men's average shopping cart value is higher at 312 lei compared to 285 lei for women. Clothing and footwear are the most purchased categories, followed by beauty products and items for children and pets. The interest in deferred payment is notably higher during Black Friday and holiday seasons. Currently, BNPL solutions make up about 4% of Romania's online commerce, with expectations to double in three years. This model allows consumers to receive products before full payment, but costs and repayment conditions vary by provider.