Apple a lansat cel mai scump iPhone de până acum. Noul CEO al companiei pariază pe un model care ajunge la 3.200 de dolari

Apple has unveiled its most expensive iPhone ever, the iPhone Duo, starting at $1,999. This launch marks the beginning of John Ternus's tenure as CEO. The iPhone Duo is the company's first foldable phone, featuring significant design changes and innovations aimed at enhancing user experience. Ternus emphasized the need for differentiation from competitors, stating that existing models often appear as two phones stuck together. The Duo boasts a larger screen and a sleek design, with a hidden FaceTime camera and a titanium frame. Despite its potential to redefine the foldable phone market, analysts warn that its high price could limit sales and position it as a luxury item rather than a mass-market product. Pre-orders begin on October 16, with the Duo priced at $1,999, significantly higher than previous models.