24Beauty de la începuturi până astăzi și etapele care au conturat evoluția brandului - StartupCafe

24Beauty, a skincare-focused beauty store, has shown significant growth since its inception in 2019, reaching over 7 million lei in revenue by 2023. The brand emphasizes skincare routines over mere cosmetic coverage, establishing a clear identity that resonates with consumers. Despite fluctuations in revenue in subsequent years, the company maintains a strong market presence and continues to expand its product offerings, including K-Beauty brands. The journey reflects a commitment to quality skincare and adapting to consumer needs, ensuring a diverse portfolio while staying true to its core values.