The Motans anunță lansarea „PRELUDE” printr-o experiență: treasure hunt pentru fani și o dezvăluire în premieră - WOWbiz.ro
The Motans announced the release of their fourth album 'PRELUDE' through a treasure hunt for fans and a premiere reveal at The Artist Awards. The artist organized a treasure hunt in NIBIRU, hiding ten vinyl samples in various locations, encouraging fans to find them and answer a question about The Motans. The campaign culminated with the unveiling of the album cover on the red carpet, where The Motans wore the new vinyl as an accessory. This interactive promotion combined online and offline experiences, allowing fans to engage with the album's story before its official release this fall.